Summer of 78 Degrees
The regional electrical facility wanted to encourage consumers to keep the thermostat turned up during the hottest summer months. With desert temps in the triple digits, this required a lighthearted approach along with a memorable call-to-action to make The Summer of 78 Degrees a time, and a message, to remember.
 Art Direction
Concept and Copy Development
Media Templates 
Campaign Visual Design
On-Set Creative Direction
Photo Direction 
Motion-Graphic Treatments